With over 19 years of marketing experience, Lisa Franklin has led the development of global branding, and marketing strategies as well as the launch and reposition for 53 products across over 12 markets for brands such as Deloitte Digital/Google, Microsoft, Facebook, Xbox Live, Marriott, Duracell and Verizon. In 2006, Lisa worked on the marketing efforts in the monetization and mass launch of Facebook to advertisers, starting when the platform was at approximately 4M university and corporate users to 21M mass users when she transitioned off the business.
Mrs. Franklin gained over half of her marketing experience at Microsoft incubating and leading the development of several new company divisions such as Multicultural Marketing and the Competitive Strategy Consulting Group while being named to the High Potential Bench Program.
Currently, Lisa manages the launch, marketing, event activation, endorsement and sponsorship activities for several organizations and well-known brands.
In the community, Lisa is an active volunteer with Be The Match, American Cancer Society and sits on the board for The Autism Grind. She holds both a BBA and MBA in Marketing from Howard University in Washington, DC.