Events

In 2024, I wrote about taking my daughter Sofia to Taylor Swift’s Eras Tour finale at London’s Wembley Stadium. Watching 92,000 fans light up in perfect sync was a masterclass in experience design, and I pulled four lessons from that night: craft the experience first, cultivate engagement, keep the excitement alive, and show genuine appreciation. Those touchstones have been on my mind again this summer as two slightly different headlines fill my feed: The FIFA World Cup 2026 is already the most attended tournament in history, drawing more than 3.6 million fans...

My daughter Sofia and I recently returned from London, where we attended the final show of the European leg of The Eras Tour at Wembley Stadium. Saying it was an unforgettable experience feels like an understatement. The show was brilliant, and it reaffirmed that Taylor Swift is not just a music icon but a master event orchestrator in every sense. As the post-concert glow faded, my business instincts kicked in. I found myself reflecting on what made the event so extraordinary. With over 25 years of experience planning and executing...

TME partners with trusted vendors to provide our clients with a seamless experience in assembling the audio, visual, marketing, and production needs for an event. Several years ago, we were introduced to Dynamic Productions and their Director of Accounts, Ashley Lehrman, who has since helped us to deliver a number of successful virtual, hybrid, and in-person events. A/V contracts can be overwhelming to review.  With that in mind, we sat down with Ashley to discuss the must-haves, extras that might be worth your investment, and how to choose the right...

So far 2022 has proven to have the same level of unpredictability as Washington DC’s weather. There have been ups and downs…but TME is optimistic this year will mark the return of in-person events. As we prepare for what’s sure to be a busy spring season, we wanted to break down the trends we’re seeing in the event space from vendors, clients, and attendees.  Outdoor Events:  Attendees and organizations alike remain hesitant to host a completely indoor event.This spring you can expect to see an increase in the number of events hosted...

2021 has been quite the year for TaylorMade Experience!  From the Bellagio in Las Vegas to the Rainbow Room in New York City, our team has traveled the country to execute impactful, and memorable events for a wide variety of clients.  Over the course of the year we have;  Successfully launched a new service line, Talent Acquisition Hired 4 new staff members Partnered with 15 new clients Welcomed 1 new baby  And this Fall alone we;   Traveled 13,512 miles Spent 39 nights in a hotel roomTraveled in 6 planes and 9 cars Executed 19 events Ate too many slices...

In March of 2020, Design Cuisine’s Account Executive and Creative Director, Kent Smith, was attending Catersource 2020 in Las Vegas learning about the future of events and catering. After four days of breakout sessions and exhibit halls he came home to a “shocking contrast” with businesses closing, events canceling, and COVID-19 taking the starring role in the year to come.  We sat down (virtually) to talk with Kent about how Design Cuisine adapted their unique and delicious catering services to thrive during the last 18 months, and what he thinks the...

By: Stacy Fitzgerald-Redd  Early in 2019, TME President and CEO Christina Taylor decided to offer a unique option to the company’s existing clients: a custom confectionary food truck that would deliver a memorable ending -- a sweet-treat sendoff for event guests.  The idea proved quite the challenge, but also showcased the creativity and attention-to-detail that are the hallmarks of TME as a powerhouse event management company. I spoke this week with Christina about the company’s new offering, which recently rolled out (pun intended) at a private engagement – more than two years...

With summer quickly approaching, TME is already gearing up for a busy fall season! Last month, we shared that hybrid events will continue to be popular for the foreseeable future, thus, some element of live attendance will be part of most programming.  Ensuring that attendees have a safe, comfortable, and enjoyable experience means careful coordination and communication among all parties about on-site safety protocols.  TME’S Vice President of Accounts, Jacquie Bayer, shares these helpful tips on navigating event precautions in light of COVID:  Plan for Variations with RulesAll parties involved in...

We can all agree that this has been a year unlike one we’ve ever seen before, and there’s no “back to normal” in sight, so we’re all having to improvise, make changes, find that “new normal.” So what does that mean in the event space?  It means planning can be complicated. And since we’re planners, that can be a little out of our comfort zone - more like completely and utterly out of our comfort zone. But the fact is that until we have a successful vaccine, most people probably aren’t...

One of the most valuable assets in an event manager’s repertoire is comprehensive knowledge of venues.  We know all the best places and spaces to host a spectacular event -- whether it's a non-profit fundraiser or a corporate expo. So, if you're looking for one of the best venues in the greater Washington DC area for your next event, we've got you covered. The TaylorMade Experience (TME) team recently toured some of DC's most notable and sophisticated event spaces and we're eager to share what we learned. Below are our thoughts,...