TaylorMade Best Practices

TaylorMade Experience’s Must-Reads When we’re not reading Colleen Hoover’s latest romance novel, our team at TaylorMade Experience can be found diving deep into literature and podcasts to better understand the industry, our team dynamic, and our clients. When our experienced Executive Team was asked to evaluate their favorite professional must-reads, these are the books they had to recommend. Not Everyone Gets a Trophy: How to Manage The MillennialsBy Bruce Tulgan ✔️ Management Style      ✔️ All Professions      ✔️ Short Read Available on Amazon: Hardcover or PaperbackAbout: Not Everyone Gets a Trophy:...

We all know how vital adaptability has been in event planning in recent years. The ability to shift gears and plan for non-traditional and virtual events has been the saving grace for most organizations and has led many to thrive despite challenging conditions. But have you considered how the new generation of event attendees and donors moves very differently than previous generations and what that means for your organization? Let’s look at some of the changes you should consider implementing to welcome Millennials and Generation Z donors and attendees.  Food and...

There’s no question that one of the most creative ways to capture attention and engage audiences with your event marketing pieces is through the effective use of elements like graphic design.  Yet, as eye-catching, creative, and colorful graphic designs are, they must also maintain brand consistency for your organization, since your event marketing pieces are ultimately a part of a larger brand story. As such, each marketing piece created for your organization’s events should always be cohesive with your brand. But how do you ensure that happens? Here are four...

If you’ve ever hosted a meeting or function you know that event-day jitters are quite common. After all, you’ve likely spent months preparing for the big event and you want everything to come off without a hitch. However, there’s a big difference between anticipation of the event and anxiety about it. If you want to ensure that your emotional state on event day is calmer and more collected than frazzled and frantic, here are three surefire tips to banish those event day jitters.  Preparation is Key  Create a working staff plan including...

So far 2022 has proven to have the same level of unpredictability as Washington DC’s weather. There have been ups and downs…but TME is optimistic this year will mark the return of in-person events. As we prepare for what’s sure to be a busy spring season, we wanted to break down the trends we’re seeing in the event space from vendors, clients, and attendees.  Outdoor Events:  Attendees and organizations alike remain hesitant to host a completely indoor event.This spring you can expect to see an increase in the number of events hosted...

Despite the hopeful sign of rapidly expanding COVID-19 vaccinations across the country, hybrid events will continue to be popular for the foreseeable future. The reasons? Experts predict that the pandemic won’t end until mid-2022. With just 35 percent of Americans fully vaccinated, we haven’t reached herd immunity as a nation, and that makes it risky to gather in large numbers. This makes the hybrid meeting model a great alternative.  In addition to eliminating the risk of gathering in person for a live event, there are many other compelling reasons for the...

TME's Vice President of Business Development, Melissa Cather highlights our top 5 tips to give your attendees a wow factor at your virtual event. Anyone who’s ever attended a virtual event can attest that these programs can be dynamic or dreadful. At TME, we’ve managed the gamut of virtual programs – from Zoom presentations to three-day virtual conferences featuring special guests like Trevor Noah, Katie Couric, Dr. Fauci, and Stacey Abrams to name a few. We’ve literally seen it all. We pride ourselves on delivering stellar programs in the ever-changing world of...

Account Manager, Marianne Johnson, shares valuable guidelines for setting yourself up for success in your workspace. One of our TME mantras is presentation is everything.  Whether meeting with a client or attending a special event, arriving on location as your most poised and professional self has always conveyed an important message.  Despite the shift to virtual meetings and events over the past year, this basic concept still holds true.  After all, Room Raters isn’t just a popular Twitter account - it has inspired a new national pastime, evaluating and critiquing work-from-home...

TME's VP of Talent Acquisition, Jen McNulty, shares key expectations you should have in place when introducing a new manager to your team.  Our Talent Acquisition services have grown and we are here to help you and your team achieve your goals!  There are many ways to ensure the successful onboarding of a new manager, our VP of Talent Acquisition, Jen McNulty, shares five key expectations to set when acclimating a new hire to their position.  1)   Over-communicate. Starting a leadership role within a new organization can be nerve-wracking for you and your...

We can all agree that this has been a year unlike one we’ve ever seen before, and there’s no “back to normal” in sight, so we’re all having to improvise, make changes, find that “new normal.” So what does that mean in the event space?  It means planning can be complicated. And since we’re planners, that can be a little out of our comfort zone - more like completely and utterly out of our comfort zone. But the fact is that until we have a successful vaccine, most people probably aren’t...